Grand Rapids Landscaping Company Takes on Rebrand

GRAND RAPIDS, Mich. – Alfresco Landscapes is launching a rebranding initiative that includes changing the company’s name to “Alfresco by Paul Burd,” and updating the brand’s overall visual identity.

With over 20 years in the landscape design field, Paul Burd’s expertise is apparent in every design, installation, and maintenance project Alfresco undertakes. Changing the name to “Alfresco by Paul Burd” puts greater emphasis on his role in the company’s signature designs, and creates an association between Paul and his work in the minds of current and potential customers.

The brand’s visual components will also be updated to reflect the needs of the marketplace. These changes will only serve to enhance the excellent landscape design service Paul Burd provides to every one of his clients.

Alfresco Landscapes provides the finest in landscape design, planning, and service to the Grand Rapids area. By combining company owner Paul Burd’s extensive design experience with the work of landscape professionals, Alfresco creates outdoor living spaces suited to the unique needs of their clients. For more information on Alfresco, please call 616.885.3404, email, or visit